Junaid Jamshed is a renowned artist. He completed his graduation in mechanical engineering from UET Lahore.  Before focusing on music career he worked as a contractor for Pakistan Air force. After that his career revamped. A solo album released in 1994 that made his band the most popular band of Pakistan.

Soon after that he left music industry and disappeared from the public eye.

It all started with an outlet in 2002 at Tariq road. As Tariq road was the shopping hub for people who want to buy clothes. Primarily only men apparels were available in the store. Soon after the success, they expanded their clothing range for the women and children. The main idea was to reintroduce traditional clothes in Pakistan.

Junaid Jamshed brand has a personality as they have hired skilled professionals from all over the top institutes of Pakistan. They carry out market research and after careful analysis; they adopt the working fashion trend. That is widely accepted by the people of Pakistan. 

Men clothing and wedding dresses:

When it comes to the traditional wear in Pakistan J.J is the leader in the market. They have dated embellishments and designs like Gota Kinari and Block Prints in their collection in a manner that it looks trendy whenever you wear it. As defined earlier that there is marketing team behind every new concept and design that is introduced to the public. And the output is seamless and it is highly appreciated by men of all age. The wedding is an important occasion in our country and people try to show prodigal habits on these occasions. But J.J provides some exceptional range of premium Sherwanis that one can wear on his wedding. Their men's collection also includes J. Kurta Bunnat, Kameez Shalwar , Waistcoat , unstitched fabric , Sherwani, Turban, Khussa, Shoes and other accessories for the groom. 

Women clothing:

There are many brands working on the women clothing but Junaid Jamshed has its own importance.  Women can get the suits with that are given the classy eastern touch.

Kids wear:

 J.J has introduced the exemplary kids clothing.  As there are children who want to enjoy designer clothes. If you are one of them then J.J is the best option for designer clothes.